Client: Marcal
Project: Mini Docu-series
Filming Locations:
New York City, NY
Paterson, NJ
Hickory, NC
Overview:
Marcal Paper’s iconic sign towered over I-80 as a beacon — a symbol of endurance. But in 2019, fire reduced everything to ash. What could have been the end became a testament to resilience. In addition, just one year later, COVID nearly bankrupted what was left of the business.
Despite the odds, Marcal rose from the ruins with renewed purpose, fueled by grit and an unshaken spirit. To honor this journey and inspire those who stood by them, this mini docu-series captures not just survival, but the soul of an extraordinary comeback.
Ep 1."The Fire" Excerpt
Ep 4."Von Drehle" Excerpt
BTS
